Nintendo Confirms That It’s Skipping E3 This Year

Nintendo has confirmed that it will not be attending E3 2023, ending its long-standing tradition of attending the annual gaming conference.
This news comes as a surprise to many, as Nintendo has been a fixture at E3 for over two decades. However, the company has been increasingly shifting its focus away from traditional console gaming in recent years, instead opting to double down on its popular Switch hybrid console.
With that in mind, it’s not entirely surprising that Nintendo would decide to skip E3 2023. The company has been increasingly de-emphasizing the importance of attending the show, and it’s likely that Nintendo feels it can reach its target audience without attending the event.
What remains to be seen is how this will affect Nintendo’s business in the long run. E3 is still the biggest gaming event of the year, and skipping it could put Nintendo at a disadvantage when compared to its competitors.
Only time will tell how this decision will pan out for Nintendo, but for now, it’s safe to say that the company is betting on its own ability to reach gamers without attending E3.